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  • The Business

    Creating a Memorable Experience for Your Clients

    I was sitting in the chair, waiting. My experience wasn’t going well so far. My hands, clamped tight, were starting to sweat. I was looking around, for someone…anyone to walk by. I admit to the world that this is not my strong suit. It never has been.  I am courageous about many things. The dentist isn’t one of them. In my own defense, I spent 8 years of my youth in an orthodontic appliance of some sort or another. And I’ve had braces, twice. My mouth was a mess. I now have great teeth thank you to the intervention of my parents and the sadistic tendencies of my Orthodontist, Dr.…